BRANDING IN CONTEXT : FINAL LAYOUT DESIGNS

with these layouts i wanted to focus on two things: that the visual kept in sync with my "W" wolverhampton logo (simplicity, strong form ad angle) and that architectural form was represented in the layout (as this was the original inspiration for the rebranded logo). i also used elements that reflect my editorial layouts, the angles and types used, to give an even greater sense of a brand identity.

BRANDING IN CONTEXT : MAILER MAQUETTES

With my maquettes, which will eventually be made into a mailer, I wanted to base he design around my "W" logo. I felt the shape had such a strong, yet simple, feel to it, that it could translate into pop-up quite easily and effectively. Below are a selection of some of the more stronger maquettes, that I have coupled with lighting and coloured backgrounds to show where I could take the design next.