Tuesday 29 November 2011

NEW PROMOTIONAL POSTER : MEN IN BLACK 3 (MIB 3)


Early images of the latest promotional poster for the film "Men in Black 3" have just surfaced online and they are verrrry good! Working with the abbreviation "MIB3", the designers have chosen to use different weights of the type, to create an image of the main characters' faces. Simple. Effective. Love it! 

Wednesday 23 November 2011

BRANDING IN CONTEXT : MAILER MAQUETTES

With my maquettes, which will eventually be made into a mailer, I wanted to base he design around my "W" logo. I felt the shape had such a strong, yet simple, feel to it, that it could translate into pop-up quite easily and effectively. Below are a selection of some of the more stronger maquettes, that I have coupled with lighting and coloured backgrounds to show where I could take the design next.












Friday 18 November 2011

UNITED COLORS OF BENETTON : CONTROVERSIAL ADVERTISEMENT


the italian luxury fashion brand has hit another nerve with its latest advertisement campaign featuring doctored images of oppositional world and religious leaders...kissing. this is definitely not the first time the company's adverts have ruffled some feathers, the guardian has pulled together some of their most controversial images and it is an interesting portfolio. what do you think of them? personally, there's shock tactics...and then there is shock tactics. all their campaigns feel very forced to me, nothing effortless or truly creative.
check them out here.

Friday 11 November 2011

APPLIED NEW MEDIA DESIGN : INTERESTING MICROSITE EXAMPLE


This microsite is to showcase work by artist Justin Marazita. I like it's simple interface, but the fact it still holds a very graphic look and is thorough throughout:

Friday 4 November 2011

2012 OFFICIAL OLYMPICS POSTERS


Continuing on with the "re-branding theme": for each Olympics there is always a strong redesign, to make each one unique and individual to the city that is hosting the event. For London, official posters (representing the Olympic and Paralympic Games) have just been released, all designed by successful artists (such as Bridget Riley, Tracey Emin and many others). It really shows the eclectic range of visuals that can be created and designed from the basis of one starting point (in this instance, the Olympic Games).

Check out the selection of 12 posters here.
(source : guardian.co.uk)